Hi, I'm Helen
A bit about me.
Product marketer who believes the best B2B stories are the ones that make a CFO feel something. My happy place is at the intersection of strategy, content, and launches. There's really nothing more satisfying than turning messy product reality into crisp messages that move pipelines.
My superpower
Turning "we built it" into "they get it"
Principles
My PMM principles.
01
Lead with empathy
02
Listen, listen, listen
03
Measure literally everything
04
Progress > perfection
Huge fan of- Dogs with sophisticated human names
- Scenic running trails
- Suspense novels set in historic Britain
- Bluntly constructive feedback
Try to avoid- Excuses
- Buzzwords
- Devoting time to repetitive tasks AI can handle
- Palm oil